Honor 90 Launch - Event Experience Proposal

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Our journey in life is composed of personal experiences and emotions that immerse us in different frequencies and harmonies. It is these experiences that inspire us to constantly seek spaces and environments radiating positivity, allowing us to tune into the perfect frequency for the creation of unique content. However, before shaping new creations, it is essential to nourish ourselves with life, embracing every experience that crosses our path. This is how we have decided to embark on a fascinating journey of experiences with Honor.

In this launch, the Honor 90 and Honor 90 Lite will be our faithful companions, acting as passports that capture every moment of this enriching journey and sharing them with the world, turning each instant into a story, and each story into an inspiration for those around us.

*All property rights to the above images belong to Honor and were used for the exclusive purpose of conveying the intention of the proposal.

To get into a mood of good vibes that allows us to Enjoy, Live, and Create, it's essential to be in the right place, that's why the 30th floor of the Atrio Tower is the ideal setting for our experience. From there, we'll have a panoramic view of the city, where we can observe the movement and the way its inhabitants flow, making Bogotá one of the most intriguing and diverse places in the world.

Exiting the elevator, you will find artistic photographs taken with our Honor 90 devices that will be highlighted. In each of them, we aim to represent the key words of our philosophy: Enjoy, Live, and Create, with the goal of conveying them to our attendees from the beginning of the experience.

Our guests will enter a station adorned with green and white lights, inspired by the glimmers of our devices, which contrast with Bogotá's natural nighttime light, enhancing the city view. It's the perfect moment for them to take amazing photos! Additionally, we'll have an interactive slow-motion photo booth where attendees can take selfies and explore their vibe.

This will allow us to register and control attendees, while our 2 hosts guide the activity.

On the main stage, we will create the perfect space to highlight the features of our Honor devices, we will take attendees on a technological journey that will blend seamlessly with a beautiful combination of skill, talent, and charisma, demonstrating how everything can coexist harmoniously with technology to reach new heights. The overall set design will include seating that extends backward and various structures for production and backstage areas dedicated to artists and speakers. We want our guests to experience the unique fusion of technology, development, and good taste, thereby creating an unforgettable experience.

After the main events, guests will enter a tunnel where they will experience a new reality, welcomed by a scenic design illuminated by the natural night light of Bogotá, accentuated by tones from LED screens and totems covered in green lights.

At these stations, guests will have the opportunity to interact with our products, and we encourage them to use their phones to capture the moment and make the most of features, such as the zoom on the rear camera for panoramic photos, additionally, there will be an essential bar for everyone to enjoy the launch with the best energy and positive vibes.

We invite our attendees to embark on a journey of discovery, exploring the innovations of the new Honor 90 phones through captivating experiences. In each of these adventures, we will capture the countless benefits that distinguish the exceptional performance of our product.

From the Photography Gallery to the fascinating digital cyclorama, the expressive Portrait Camera that delves into the vibration of light, the Coffee Charge Station that energizes not only our devices but also those who possess them, to the enigmatic Abstract Captures and the revealing KPI Snapdragon, each experience will be a gateway to the innovation and excellence that defines Honor 90. Get ready to be inspired as you explore the wonders that these exceptional phones have to offer.